The glue that strengthens communities… and us
As South Africa’s largest storyteller is comes as no surprise that our CSI projects are all about telling stories. We form partnerships with people and organisations and tell their stories, giving them the space to grow. Our CSI department also assist our partners in creating their stories whilst our print partners distribute these stories to be read by the broader community.
Education and literacy is very important to us and these concepts run like a golden thread through all our activities. We invest in projects and companies which help to teach people to read and write, whether they’re young or old. Literacy, we feel, is not a gift but a right.
We therefore focus on starting up crèches where children who would otherwise not have had the chance, are taught to read and write at an early stage. We also donate books to people and sponsor festivals which give people a wider view of the world. We further support an annual national competition for school newspapers to teach and encourage learners to write their own stories.
Community projects are right at the heart of Media24 and its staff. Right from senior management to cleaners are easily drawn into CSI activities, each in his or her own creative way. This is the glue that keeps Media24 and all its different publications together.
